Another thing to know is that Samsung will still use both KIES and OTA services. But could test in the future IMEI based updates. If Samsung decides to use IMEI tracking for updates this is most worst way for developers. We do not expect Samsung to choose this way at the moment. For Samsung at the moment KIES and OTA are fine. IMEI could be dangerous for Samsung self too.
What does this all mean for Samsung, retailer and customer?
Samsung
– Control of updates in each country. (faster way of updates)
– Exact sales numbers.
– Could bring the price up / down if needed or cancel device that do not sell well.
Retailer
– Retailer must ship country based devices otherwise customer isn't able to update.
– Retailer shop price could be more expensive.
Customer
– Delay in new device.
– Customer isn't able to update their device outside the country of origin.
– Price can be higher.
