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Samsung could buy Novaled for more than $200 million

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Last updated: July 30th, 2013 at 07:08 UTC+02:00

As per Bloomberg's sources, Samsung is in talks to acquire German-based OLED display company, Novaled. Samsung Group could buy the company for more than $200 million with the announcement from the Korean company to be official later this week.

Gerd Guenther, chief marketing officer for Novaled said they're in talks with Samsung while Cheil Industries' spokesperson confirmed to be reviewing plans to acquire Novaled.

Samsung in 2011, invested in the company for a 10 percent market share and accounted sales of up to 53 percent in 2011.

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