
There does appear to be consensus though that a foldable smartphone from Samsung is on the way, even if nobody knows when it's really going to be revealed HSBC analysts are predicting that Samsung is going to launch it in the second half of this year. They believe that Samsung is most likely going to be the first company to come out with a foldable smartphone and that one of the reasons it's doing that is to add a significant degree of product differentiation. None of its rivals have a similar product out yet so for a company that's struggling to maintain momentum in the smartphone market, which is reflecting on its balance sheet, a completely new and unique product that may even allow it to capture market share in both tablet and smartphone markets just might help the company's fortunes.