
Samsung VR replaces Milk VR, which was limited to brands and influencers. However, Samsung VR can be used by masses to upload their 360-degree videos and VR video content. Although you can view these videos using the company's virtual reality headset Gear VR, there's a dedicated smartphone app (limited to Samsung's smartphones) that lets users consume 360-degree videos without using the VR headset. The app would be quite useful when consumers are on the go or don't feel like strapping a VR headset.
The South Korean smartphone giant is claiming that it has now created an “end-to-end solution” for creating and consuming 360-degree and virtual reality content. Samsung has launched a 360-degree camera, a smartphone that supports the content, a virtual-reality headset, and a dedicated website to share such content. We will only get to know if Samsung's solution is any better than Facebook or YouTube in the coming months.