Samsung has been using a variety of methods to promote Samsung Pay adoption, we've even seen it offer cold hard cash if you activated Samsung Pay in the United States, and now it's running yet another promotion for precisely that purpose. Samsung Pay users in the United State get a chance to be treated to an “exclusive, special performance and private New Year's Eve party” featuring Usher in Los Angeles. As part of this promotion the company has also launched a Samsung Pay nationwide shopping experience at 50 malls across the country where customers can try out and activate the mobile payments service on their supported handsets.
Those who activate Samsung Pay at one of its 50 mall locations from December 10 through December 21 will be given the chance to win two round-trip tickets to Los Angeles with hotel accommodations and access to a New Year's Eve concert and party. Unfortunately this promotion doesn't consider those who have already activated the payments service on their handset. The Samsung Pay mall experience will remain in place till January 10 so that the most number of shoppers can learn more about this service and activate it. List of participating mall locations is available on the Samsung Promotions website.