Samsung has announced a content collaboration with The Players' Tribune that's going to bring some of your favorite athletes to virtual reality. As part of this collaboration, The Players' Tribune is going to create short-form 360-degree videos focusing on athletes using Samsung's Gear 360 camera. TPT contributors Von Miller and Hassan Whiteside will capture content using Samsung's affordable VR camera at exclusive sporting events, content that will be published on The Players' Tribune platforms, its social media channels and Samsung's Gear VR headset. This collaboration kicked off with VR content from the 2016 ESPYS.
The Players' Tribune is a new media company that provides athletes with the tools they require to create premium and innovative content. It publishes first-person stories from athletes and provides unique insight into the daily sports conversation. Now it will be able to provide some of that content in immersive virtual reality courtesy of its collaboration with Samsung.
“The infinite canvas of 360-degree storytelling is a content revolution that Samsung is not only embracing, but supercharging with collaborations like this one with The Players’ Tribune, empowering content creators to tell stories in new and unique ways,” says Marc Mathieu, Chief Marketing Officer at Samsung Electronics America.
