With the lucrative holiday shopping season just around the corner, Samsung today announced the launch of a new rewards program for Samsung Pay customers in the United States. The company says that this new program shows its appreciation every time a customer uses Samsung Pay at checkout. Samsung's mobile payment service has achieved a lot since it was launched over a year ago. It supports more than 500 banks and credit unions in the United States aside from a growing number of loyalty, gift and membership cards. The company also points out that Samsung Pay already supports in-app payments and that starting next year it's also going to support online payments.
The company has launched the Samsung Rewards program to give new users more reasons to try out the service and to thank its existing users for continued support. Samsung Rewards is similar to a points-based credit card rewards program. Customers will earn rewards points every time they make a purchase with Samsung Pay. Customers will also be able to “double dip” on reward points, with every credit card purchase made using Samsung Pay, they will not only be able to earn points, miles or cash back from their card issuer but also Samsung Rewards points. The rewards points will also be provided to debit card users.
Samsung Rewards has loyalty tiers with point multipliers so the more customers use Samsung Pay the more points they earn. Point multipliers will enable them to earn double, triple or even quadruple points depending upon how often they use Samsung Pay each month. Points will also be handed out through limited-time bonus offers, the company is making one such offer right now, anyone who joins Samsung Rewards in November or December will receive double points on purchases made in those two months.
Points earned can then be redeemed for Samsung products, vouchers for Samsung's online store, Samsung Rewards Visa Prepaid Card value and gift cards to some of the leading retailers in the United States. Users will be eligible for prize giveaways as well which will be called “Instant Wins,” prizes include trips to Las Vegas and Napa Valley.
Samsung Rewards will be rapidly expanded to other Samsung products and services such as its online store and S Health as well as exclusive events, experiences and its partner programs over the coming months.
