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New Samsung promo stars moms and Google Duo

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Last updated: May 8th, 2020 at 12:48 UTC+02:00

Moms and Google Duo are the stars of the latest promo video from Samsung, released in the run-up to this year's Mother's Day. With most of the world still being on lockdown, the company opted to highlight how many of its staffers turned to its Galaxy smartphones to get in touch with their mothers during quarantine. Besides the wholesome video that can be viewed below, Samsung is also commemorating Mother's Day 2020 as part of its #withGalaxy campaign which encourages social media users to “put mom in the picture”.

Native Google Duo support first made its way to Samsung's portfolio with the Galaxy S20 series earlier this year. However, it's now steadily rolling out to many more smartphones from the company as part of One UI 2.1, Samsung's proprietary implementation of Android 10.

Samsung launches new Mother's Day deals

Over the course of this week, a number of Samsung outlets around the world debuted various Mother's Day deals attaching discounts and other benefits to various Galaxy products. Some of those offers even extend beyond the May 10th celebrations, running all the way to June.

Samsung overhauled a large part of its marketing efforts since early March so as to adapt to the new reality wherein many of its customers are spending much more time at home. The company has yet to feel the worst effects of the crisis which already started affecting both its sales and production output. Regardless, Samsung's Q1 financials show the company's in a decent position to overcome the current crisis in the near future.

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