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Samsung’s smart TV for avid smartphone users, The Sero, is live in France

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Last updated: June 26th, 2020 at 13:53 UTC+02:00

Samsung has released its rotating vertical TV, The Sero, in France where it is now available for 1,499 euros. The Sero is a smart TV designed specifically for avid smartphone users who want to mirror content from their handsets onto the big screen. This is all thanks to the 43-inch display that rotates automatically from portrait to landscape mode depending on the type of content that's being streamed from the connected smartphone.

Samsung France claims that around 40% of video content created on smartphones has a vertical format. Evidently, displaying vertical content in portrait mode leads to a lot of screen real estate being lost, and The Sero was created precisely to tackle this problem. A 4.1-channel 60-watt sound system incorporated in the TV's base completes the user experience.

In France, you can buy The Sero in 3 or 4 equal payments

Samsung has released The Sero in France for 1,499 euros but customers have a choice of buying the device outright or acquiring it in exchange for 3 or 4 equal payments by credit card worth 499.67 and 374.76 euros, respectively.

The Sero ships in Navy Blue, it has QLED display technology, an AI Quantum 4K Processor, HDR+ support, three HDMI inputs, 2 USB ports, and Bluetooth 4.2 connectivity. It's integrated with virtual assistants including Bixby, Amazon Alexa, and Google Assistant.

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