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Samsung partners with top brands to revitalize Gangnam-daero district

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Last updated: November 30th, 2023 at 07:31 UTC+01:00

Samsung has announced that in order to elevate the customer experience visiting the Gangnam-daero district in Korea, the company will partner with popular brands. Notably, this move is also aimed at taking the lead in revitalizing the Gangnam-daero district. The world's largest chipmaker will provide ‘Play Pass', a coupon book that will give access to offers at various partner stores in Samsung Gangnam.

Customers visiting Samsung Gangnam can avail discounts and offers using the ‘Play Pass' from December 4. The ‘Play Pass' includes coupons with offers for various stores, including fashion, beauty, food, and beverage, located on Gangnam-daero. The coupons will be valid until January 31, 2024.

Various offers can be availed using Play Pass coupons at a total of 9 branded stores

Samsung's partner brands in the Gangnam-daero district include Line Friends, Megabox, Misso, Butter Shop, Shake Shack, Shoopen, Spao, Chicor, and SLBS. There are a total of 9 brands. Adding light to this partnership in the district, a Samsung Gangnam official said, “We plan to partner with more brands so that customers visiting Samsung Gangnam can receive various benefits through the ‘Play Pass’ coupon book.”

Customers who will use the ‘Play Pass' coupons at the partnered brands can avail of a variety of benefits, including product discounts and gifts for each brand, by presenting the coupons at the store. Do note that the discounts and offers vary by brand in the district.

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