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Samsung unveils a new way to interact with its products on Roblox

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Last updated: July 12th, 2022 at 07:20 UTC+02:00

In an official newsroom post, Samsung announced that it is adding a new way to interact with its products via the launch of a new Space Tycoon game. It is a virtual playground on the popular global metaverse platform Roblox. Space Tycoon is a virtual space that has been built to target the Gen Z crowd. Players can create their own Samsung products, play games, and collect product-themed virtual accessories.

The design and genre of the Samsung Space Tycoon game are inspired by the business simulation tycoon genre. This virtual playground is also a new space for the users of the popular metaverse platform Roblox to meet new people and share experiences with each other. Samsung Space Tycoon is set at the Space Station and has a laboratory. Here, alien characters can conduct research and combine ingredients to make new products in the Lab Zone. Some items that can be found in the Mining Zone include smartphones, TVs, watches, and other virtual items.

You can create a new product, for example, convert the Galaxy Z Flip 3 into a bag or a scooter, turn a Jet Bot vacuum cleaner into a hoverboard, or a TV into a helicopter. Currently, over 20 Samsung products are available in the store. Do note that the colors of the purchased items will change as your level increases within the game.

Space Tycoon supports 14 languages, and there are tonnes of additional features to interact with one another, attend virtual parties, and much more. To learn more, you can visit design.samsung.com and smsng.co/YouMake_JUL_Space_YT.

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