It's quite possible that 2023 will be the last year that the Samsung Galaxy S series sees a lot of interest from flagship smartphone buyers. This belief is rooted in the fact that, by 2023, the majority of premium smartphone buyers will have shifted their focus and attention to the greatest offering from Samsung: the Galaxy Z foldable lineup. There are several reasons why this shift is expected to take place, with the most prominent being the increased popularity and widespread adoption of foldable phone technology.
While the concept of a foldable phone has been around for several years, it was only in the past few years that the technology has matured to the point where it can be used in a commercially viable manner. Samsung has also made significant advancements in ensuring durability, thus providing customers with the peace of mind that foldables can become their daily drivers.
One of the key advantages of a foldable phone is its ability to provide users with a larger screen in a device with a much smaller overall footprint. This is a significant advantage for users who have had enough of conventional candybar-style phones and particularly those that don't like carrying around very large devices. That's one of the reasons why the Galaxy Z Flip series has proven to be so popular among customers.
Another factor that is expected to drive the shift towards foldable phones is the fact that they offer a more unique and distinctive user experience. Unlike conventional smartphones, which all tend to look and function in a similar manner, foldable phones offer a completely new and innovative way of interacting with a mobile device. This unique user experience is likely to be a major selling point for many consumers, as it allows them to stand out from the crowd and own a device that truly sets them apart.
If Samsung is able to address some of the drawbacks of the Galaxy Z Fold and Galaxy Z Flip handsets, the company just might see a major migration of flagship buyers from the Galaxy S series to its foldable lineup. Durability remains the primary concern for most potential customers. Samsung has made great strides in this department and we can fully expect that the Galaxy Z Fold 5 and the Galaxy Z Flip 5 will deliver further durability improvements.
Starting at $999, the Galaxy Z Flip handsets are already priced lower than the top-of-the-line Galaxy S flagship, so at least one of its foldables is more attainable than its conventional flagship. While the best cameras are found on Samsung's Galaxy S lineup, even if the company is able to improve the camera setup marginally on the foldables, it will get a lot of people willing to make the switch.
The unique and distinctive user experience that foldables provide remains second to none. Smartphones have looked and felt the same for almost two decades now. It's high time that things changed and Samsung has been leading the industry on this front since 2019. Many flagship smartphone buyers now find the conventional form factor to be boring.
The Galaxy Z foldables break that monotonous cycle spectacularly. If you want something exciting, something that instantly becomes an ice breaker, and something makes you feel you're using a futuristic product, you're going to want to buy a Galaxy Z Fold or Z Flip from Samsung in 2023.
With the 2023 Galaxy S series already expected to be less exciting than what many imagine it to be, 2023 should be the year that most customers take the plunge and spend their money on a foldable smartphone from Samsung. One thing is for sure, once they go foldable, they'll never go back.
