SamMobile has affiliate and sponsored partnerships. If you buy something through one of these links, we may earn a commission.

News For You
News For You
Notifications

2023 could be the last time you get excited by Samsung’s Galaxy S lineup

Opinion
By 

Last updated: December 4th, 2022 at 02:33 UTC+01:00

Most Samsung fans love the Galaxy S series, but it may come a time when the iconic lineup will take a back seat to foldable phones. That time might come by the end of 2023 after Samsung lifts the veil off the Galaxy Z Fold 5 and Galaxy Z Flip 5.

Samsung Display has worked on foldable display technology for about a decade. Samsung Electronics has been improving the Galaxy Z Fold and Z Flip lineups for the past few years to bring the foldable concept into the mainstream. There's a lot at stake, and the company expects foldable phone shipments to continue rising year-on-year.

Inevitably, given Samsung's focus on the foldable market, there may come a time when the Galaxy S lineup will no longer be the company's true flagship. And that time might come by the end of 2023.

The Galaxy S23 series might be the last meaningful addition to the S line

Samsung will have to improve some things about its foldable phones before the spotlight moves from the Galaxy S line to the Galaxy Z. First, Samsung will probably need to treat the Galaxy Z Flip as a proper flagship and give it features like DeX. Second, Samsung will want to add better, higher-resolution cameras to its foldable phones. And third, Samsung will have to improve the foldable display to have less of a crease, which the company is reportedly already doing in advance of the Galaxy Z Flip 5 release next year.

As of now, Samsung is the only OEM that treats its foldable phones like real members of its smartphone family, unlike other companies that view their foldables as gimmicks. Even business customers are starting to fall in love with the foldable form factor, which is a huge deal in the grand scheme of things, as no OEM wants to lose its enterprise clients. So if there's one brand that will make foldable phones replace the Galaxy S in the spotlight, that brand is undoubtedly Samsung.

The tech giant shipped 14 million foldable phones in the first three quarters of 2022, and that's nothing to sneeze at. The company expects to ship 26 million next year. And after the improved Galaxy Z Flip 5 and Galaxy Z Fold 5 go live in late 2023, these foldable phones might get enough attention to replace the Galaxy S series at the top of the food chain in 2024 onward. In the end, it's not a matter of whether or not this will happen; it's a matter of when. And the end of 2023 could mark the beginning of that transition.

The Galaxy S23 might be the last, truly meaningful addition to the S line before Samsung starts treating the S series less as its pinnacle of mobile technology and more as a secondary smartphone series meant to ease the transition to foldable phones over time. With that in mind, we hope that the Galaxy S23 series will be a blast and that the Galaxy Z Flip 5 and Z Fold 5 will truly demonstrate that Samsung is ready to tip the scales in favor of foldable phones.

OpinionPhone Galaxy S23Galaxy S23 PlusGalaxy S23 UltraGalaxy Z Flip 5Galaxy Z Fold 5Samsung Electronics
Galaxy AI summarized

Scroll for more related content
News For You

You might also like

One UI 7.0 beta release for Galaxy S23 seems unlikely this month

One UI 7.0 beta release for Galaxy S23 seems unlikely this month

It's been about a week since Samsung started rolling out the One UI 7.0 beta for the Galaxy S24 series. The beta was first released in Germany, South Korea, and the USA. The full list of countries eligible for One UI 7.0 beta is much longer, and other markets will get it in the coming […]

  • By Adnan Farooqui
  • 2 days ago
Best Samsung Phones in December 2024 – Picked by experts

Best Samsung Phones in December 2024 – Picked by experts

Given the sheer number of devices that it releases every year, finding the best Samsung phones can often prove to be a challenge for most customers. It doesn't matter if you want a flagship or a budget device. Samsung offers plenty of options for all price ranges. To make it easier for you to find […]

  • By Adnan Farooqui
  • 3 days ago
Samsung now sells JBL audio products straight from its e-shop

Samsung now sells JBL audio products straight from its e-shop

Eight years have passed since Samsung bought Harman International Industries for $8 billion and became the parent company of audio brands like Harman Kardon, AKG, JBL, and others. Recently, Samsung's e-shop fully embraced the JBL brand. Although Samsung's online stores in various regions have had a shortcut to JBL audio products for many years, prospective […]

  • By Mihai Matei
  • 5 days ago
All the Cyber Week 2024 deals Samsung doesn’t want you to miss

All the Cyber Week 2024 deals Samsung doesn’t want you to miss

Samsung's Cyber Week sales event, which traditionally follows the Black Friday weekend, kicked off yesterday. For this Cyber Week, Samsung has refreshed some of its Black Friday deals and launched a bunch of new ones. The following list contains all the Samsung Cyber Week deals everyone should know about. Just a heads-up, the company says […]

  • By Mihai Matei
  • 2 weeks ago
Samsung trademarks ‘Moderate Bass’ for TVs and soundbars

Samsung trademarks ‘Moderate Bass’ for TVs and soundbars

We discovered a new trademark application Samsung filed with the UK Intellectual Property Office last week. The trademark concerns something Samsung calls “Moderate Bass.” In a broad sense, this new trademark applies to TVs, soundbars, speakers, and downloadable software for controlling TVs. Whatever it is, it seems like an audio technology or a setting that […]

  • By Mihai Matei
  • 2 weeks ago
The ultimate Samsung Holiday Gift Guide for 2024

The ultimate Samsung Holiday Gift Guide for 2024

The end of 2024 is over the horizon, and Black Friday has kicked off the holiday shopping season. For many, the time has come to prepare gifts for family and friends or to renew themselves with some of the latest tech available. If you're looking for a bit of inspiration for Samsung gift ideas, you've […]

  • By Mihai Matei
  • 2 weeks ago