26 June 2017


Samsung receives seven awards at the Cannes Lions International Festival of Creativity

Josh L.

Reading time: 1 minutes

screen shot 2017-06-26 at 06.05.14
General
Samsung's first advertisement for the Galaxy S8 and Galaxy S8+, which debuted during the handset's unveiling event on March 29, won seven awards at the Cannes Lions International Festival of Creativity: three gold, two silver and two bronze.

The commercial shows an ostrich wearing a Gear VR struggling to fly, and is said to reflect Samsung's support for all of its clients around the globe who strive for the impossible. It's a little strange, but the animation is fantastic.

Check it out:

https://www.youtube.com/watch?v=hjKd24UCPYY

For those in need of a refresher, the Galaxy S8 ships with a 5.8-inch Infinity Display, an Exynos 8895/Snapdragon 835 processor, 4GB of RAM, a 12MP rear-facing camera, an 8MP front-facing camera and a 3,000mAh non-removable battery.