Samsung is reportedly going to open a massive showroom in London's King's Cross district. The new location is said to be a showcase for Samsung's products and technology. It's reportedly going to be located in the under construction Coal Drops Yard mall.
The company is reportedly going to lease out the entire top floor of the Coal Drops Yard mall for its London showroom. The report suggests that it's going to be more than just a conventional store where customers can walk in and walk out with a product.
Massive Samsung Showroom In London
Bloomberg reports that Samsung is finalizing details to lease the 20,000 square feet (1,858 square meter) top floor of the Coal Drops Yard mall in London's King's Cross district. The space will be located under the kissing roof of what used to be a Victorian coal store.
According to the report, this Samsung showroom is going to be similar to the Samsung 837 location in New York's Meatpacking district. It's not a store but “a new kind of place filled with ideas, experiences and Samsung’s cutting edge devices,” according to the company.
The Coal Drops Yard mall isn't going to be open until October next year so it's going to be a while before we find out what Samsung's vision for this showroom is.