Samsung today announced that its latest 2019 QLED TV lineup will now offer users a new Ambient Mode. We've seen similar functionality on Samsung TVs in the past as well. The mode was developed when a design team at Samsung thought outside the box about how the company's smart TVs function when they're turned off.
The Ambient Mode can display various content such as world-renowned works of art when the TV screen is turned off. Which is actually most of the time. People have their TVs turned on for only five hours per day on average. So they have a large space occupied on the living room wall by a black screen for more than 19 hours.
This mode can display a variety of other content on the 2019 QLED TV lineup. This includes weather updates, news headlines, photos and music. Samsung has also teamed up with famous artists such as Tali Lennox and Scholten & Baijings to display their artwork in Ambient Mode. Samsung says that it will expand content for Ambient Mode by working with more young, talented artists over the next few years.
It serves a purpose beyond making use of the big screen when the TV is turned off. Samsung says that the Ambient Mode increases the QLED TV's operation efficiency by turning off the screen if the users are not nearby. The inorganic quantum dot technology in Samsung's QLED TV is burn-in free so users can appreciate Ambient Mode without seeing afterimages even if a static picture remains on the screen for a long period of time.