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Samsung’s new QD-OLED TV screens have 3,000 nits peak brightness

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Last updated: January 12th, 2024 at 01:42 UTC+01:00

Yesterday, Samsung unveiled its new QD-OLED TVs: S85D, S90D, and S95D. They feature higher brightness, better colors, and several AI-powered features to improve picture quality. Some of those TVs use Samsung Display's third-generation QD-OLED panels, and the company has now detailed them.

Samsung's third-generation QD-OLED panels have higher brightness and refresh rate

Samsung's third-generation QD-OLED panels can be used in monitors and TVs, but the ones in TVs can reach a peak brightness of up to 3,000 nits. That's matching LG's new META 2.0 WRGB OLED panels (with Micro Lens Array technology) in peak brightness. Samsung says that it achieved this using advanced panel drive technology and AI (Artificial Intelligence). Moreover, compared to last year's QD-OLED panels, this year's panels have 50% higher brightness in red, green, and blue colors, which should mean deeper colors and more effective HDR performance.

The company partnered with the well-known color expert firm Pantone to ensure accurate color representation. At Samsung Display's CES 2024 booth, attendees can compare the colors on the QD-OLED TV panels with Pantone's color chips to see if they're accurate. A Samsung Display representative said, “This is the year that Samsung Display's QD-OLEDs prove its unrivaled superiority in picture quality and establish themselves as ‘monitor heroes.'

55-inch, 75-inch, and 77-inch versions of some new Samsung QD-OLED TVs use these newer QD-OLED panels. They have up to a 144Hz refresh rate, HDR10+ Adaptive, and AMD FreeSynch Premium Pro. However, Samsung TVs with these panels aren't quoting 3,000 nits peak brightness figures. Samsung's TV manufacturing unit is only quoting a 20% increase in peak brightness compared to last year. This means we should be looking at something around 1,800 nits of peak brightness. Remember, Samsung Display (display panel manufacturing firm) and Samsung Visual Display (TV and monitor manufacturing) are two different firms and can have different goals. So, Samsung Visual Display buys QD-OLED panels from Samsung Display, but may decide not to use the full potential of those panels in terms of brightness and limit them as per their design strategies.

Check out our hands-on experience with Samsung's new QD-OLED TVs at CES 2024 in the video below.

Samsung launches 27-inch and 31.5-inch QD-OLED panels for monitors

Samsung Display QD-OLED Monitor Panel 27 32 Inches

Samsung also announced the world's first OLED monitor panels with up to 360Hz refresh rate. The company launched 27-inch and 31.5-inch monitors. The 31.5-inch QD-OLED monitor panel that measures has a 240Hz refresh rate and 4K resolution, bringing the pixel density to 140ppi. That is equivalent to watching content on a 65-inch 8K TV. The 27-inch panel has QHD+ resolution and a 360Hz refresh rate.

These QD-OLED panels will likely be used by several PC brands, including Alienware, ASUS, HP, MSI, and even Samsung. We checked out Samsung's 27-inch QHD+ Osyssey OLED G6 and 31.5-inch 4K Odyssey OLED G8 gaming monitors, and you can watch our hands-on video below.

DisplayTV CESCES 2024QD-OLEDSamsung Display Buy QD-OLED TV
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