The PC news world is buzzing with reports about NVIDIA wanting to expand its horizons and develop a CPU for ARM-based Windows PCs. NVIDIA is known primarily as a GPU developer for PCs, but the company might launch its first CPU for PCs in 2025. Meanwhile, reports from South Korea suggest that Samsung is considering following NVIDIA's example.
Rumors about Samsung possibly wanting to enter the Windows on ARM market with its own Exynos CPU reemerged earlier this year. In the wake of the recent NVIDIA reports, the Korean media (via @Tech_Reve) says Samsung is closely watching these events and, again, considering entering the PC CPU market.
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What are the chances of Samsung developing a Windows PC CPU?
Samsung is already developing ARM-based Exynos chipsets for smartphones and tablets, so the idea that the company might want to create a Windows on ARM CPU doesn't seem too wild.
In fact, the earliest reports about Samsung's alleged plans for the PC market date back to 2021, when rumors said Samsung might repurpose the Exynos 2200 SoC to power a Windows on ARM laptop. That didn't happen, but the idea is not anything new.
Now that NVIDIA is joining the ARM PC market with its own CPU, Samsung could do the same. But it's important to remember that these Windows on ARM CPUs would not compete for the same piece of the pie as desktop-grade Intel and AMD's x86 CPUs. ARM-based chips will likely power Windows on ARM laptops rather than replacing x86 chips for heavy-duty PCs.
For the time being, Samsung is planning to re-enter the CPU market with its upcoming Exynos 2400 SoC, which is destined to power the Galaxy S24 flagship phone series. The Galaxy S24, S24+, and S24 Ultra are expected to be unveiled in early 2024.