According to a new report from the Wall Street Journal, Comcast and Paramount have discussed merging Peacock and Paramount+ streaming services. Reportedly, the merger was among “several potential strategic options” that the two entertainment giants discussed.
Comcast and Paramount launched Peakcock and Paramount+ during the COVID-19 pandemic. While the two streaming services gathered a lot of subscribers back then, the subscriber count of the two platforms is nowhere near that of Disney+, Max, and Netflix. That’s probably why the two companies are planning to merge the two streaming services, as offering content from two platforms on one would make the subscription to the streaming service look more value for money and therefore, attract more customers.
At the moment, there’s no information about when this merger will take place. Mergers in the streaming world are becoming more and more common day by day. Recently, Warner Bros. Discovery merged Discovery+ and HBO Max under Max, whereas, ESPN, Fox, and Warner Bros. Discovery, have announced that they will launch a sports streaming service later this year.
