The Frame is one of the most stylish smart TVs on the market, next to Samsung's other lifestyle TVs. The Frame was designed to blend in with its environment, similar to a painting or a framed photo, thanks to its interchangeable frame (bezel). Samsung has now extended the color palette for The Frame's bezel with the addition of 40 new color options.
Samsung picked the new bezel colors for The Frame in collaboration with interior expert Kate Watson-Smyth. The color palette for The Frame is now richer than ever, giving budding designers plenty of ways to complement or emphasize colors within the surrounding environment.
The new colors are now available exclusively online
Samsung has launched these 40 new colors for The Frame via its dedicated portal. The website went live a couple of months ago, allowing customers in the UK to pick new Premium and Deluxe color options for their Frame bezels.
The same website now hosts the additional 40 colors. The new bezel options start at £129, and they're available for the entire range, from 32-to-75-inch The Frame models. The new colors should also be available for the 85-inch The Frame — which was introduced earlier this summer in South Korea for $5,800 — but the latter is presently out of stock.
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