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Samsung’s new OLED TVs are brighter, feature 165Hz refresh rate

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Last updated: January 6th, 2025 at 06:55 UTC+01:00

At CES 2025, Samsung unveiled its new TV lineup for this year. The company's latest lineup includes QLED TVs, Neo QLED TVs (4K and 8K), OLED TVs, and new Lifestyle series TVs (The Frame and The Frame Pro). Its OLED TVs now come in bigger sizes, have higher brightness, and feature a higher refresh rate.

Let us have a look at Samsung's new OLED TV lineup.

Samsung's OLED TV lineup for 2025 includes 83-inch models

Samsung has announced its new OLED TV lineup that will be available this year. It includes three models:

  • S85F (Glossy)
  • S90F (Glossy)
  • S95F (Glare Free)

They all come in 55-inch, 65-inch, 77-inch, and 83-inch sizes. The S90F comes in additional sizes: 42-inch and 48-inch. The 83-inch version of all these TVs uses LG Display's WOLED panel with a WRGB structure. The rest of the sizes use Samsung's new QD-OLED panels.

These new TVs are brighter and have a 165Hz variable refresh rate. The S95F, which is Samsung's flagship OLED TV for 2025, features improved Glare Free technology. The company says it should handle glare and reflections even better by reducing them to a higher degree.

We hoped that Samsung would bring its anti-reflection technology to its cheaper OLED TVs, but it didn't. The S85F and the S90F still use glossy panels. All new OLED TVs use the same design as last year's OLED TV models.

All these TVs have new AI features and are likely powered by a newer processor. They likely also run a newer version of Tizen OS. Samsung is expected to reveal those details (along with availability and pricing) in the next few weeks.

Samsung's new OLED TVs will be launched in the next few weeks in several countries worldwide. The pricing is expected to remain the same as last year's models. However, we can only confirm once Samsung releases that information.

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