The annual festive period in India started last week, and on the occasion of the upcoming Dussehra and Diwali festivals, most brands have started offering attractive deals and discounts on their products. Samsung is among those brands, and it revealed new devices and deals on many of its existing products, including home appliances, laptops, smartphones, tablets, and wearables.
After the first day of festive sales, Samsung announced that it sold over 1.2 million products in 24 hours through its online sales channels (Amazon.in, Flipkart, and Samsung.com). The South Korean firm revealed that it sold goods worth INR 10 billion (around $122 million).
During the first day of sales, it was the number one smartphone brand in terms of sales on Amazon, and one in three smartphones sold was a Galaxy device. The Galaxy M13 was the best-selling smartphone on Amazon, while the Galaxy M32 was also a popular pick among consumers.
The Galaxy M33 5G was the best-selling 5G smartphone on Amazon during 2022 festive sales. Samsung offered the Galaxy S20 FE 5G, Galaxy S21 FE, and the Galaxy S22 at record-low prices.
Samsung doubled its market share on Flipkart's Big Billion Days 2022 sales. The Galaxy F13 was among the best-selling 4G smartphones on Flipkart, while the Galaxy F23 was a top pick among consumers. The Galaxy S21 FE and the Galaxy S22+ saw record-low prices on Flipkart's online platform.