Over the past couple of years, Sony has been using Samsung Display's QD-OLED panels in its flagship TV models. However, that isn't the case this year, and Sony has switched to a Mini LED panel for its flagship TV mode for 2024. While it still uses LG's WRGB OLED panel in this year's model, it isn't pegged as the Japanese firm's top-of-the-line TV.
Sony's flagship TV for 2024 uses Mini LED panel instead of a Samsung QD-OLED
Sony's new TV lineup for 2024 includes just four TV models: BRAVIA 3, BRAVIA 7, BRAVIA 8, and BRAVIA 9. These model names are much simpler to remember and understand than Sony's previous naming scheme. The BRAVIA 3 is a regular LED-backlit (Direct LIT) LCD TV with no full array local dimming. The step-up is BRAVIA 7, which is a Mini LED TV, and it will be available in 55-inch, 65-inch, 75-inch, and 85-inch sizes.
The next step up is the BRAVIA 8, which comes in 55-inch, 65-inch, and 75-inch sizes and uses LG Display's WRGB OLED panel. Compared to its predecessor (last year's A80L), it has thinner bezels, and that's about it. The BRAVIA 9 is Sony's top-of-the-line TV for 2024, and it uses a higher-end Mini LED panel with a lot more local dimming zones, higher brightness, and better colors. It comes in 65-inch ($3,299), 75-inch ($3,999), and 85-inch ($5,499) sizes.
You can watch our hands-on video of Samsung's QD-OLED TV lineup for 2024 below. It will compete with Sony's BRAVIA 8 and BRAVIA 9 TVs this year.
Sony will continue selling last year's A95L, which uses Samsung Display's QD-OLED panel, but it isn't clear if its stocks will last the entire year. So, if you want to get the Sony A95L, you should consider buying it sooner rather than later. As an alternative, you can buy Samsung's S95C or the new S95D QD-OLED TV. The S95C is a lot cheaper than Sony's A95L, while the S95D is cheaper and has a Glare-Free coating to prevent reflections.
The Japanese firm also launched two new soundbars, a five-speaker home theater unit, and a neckband “portable theater” called BRAVIA Theater U. Sony is using the term BRAVIA for its home theater and soundbar names for the first time. Its new soundbars have copied a few features from Samsung's soundbars, including Active Voice Amplifier, SpaceFit Sound, and Q-Symphony.